Our philosophy

We do things differentLY.

Trifecta’s approach takes into consideration how PR, marketing and other communication decisions may impact the rest of your organization and key stakeholders. The classic ripple effect is not lost on us.

We understand that highly regulated and technical industries are inherently different from the rest of the business world. We know effective communications must balance not only reputation, but also risk and relationships in order to reach savvy customers. We are all inundated with information and living in an age when small groups can have big voices which require strategic communications.

We like to think that we are your secret weapon or maybe secret sauce. Our goal is to support you. We are agile. We are responsive. We are comfortable working with clients who operate in highly complex environments. Simply put, very little takes us by surprise, anymore. We take what we have learned by working with people a lot smarter than us, and we address issues thoughtfully.

 

Working with us

Here’s what you get when you hire Trifecta:

Our background enables us to develop a holistic approach to communications and marketing that is designed specifically to address challenging and emotionally-driven issues.

We understand and are empathetic to the struggle of balancing needs vs. resources. We partner with our clients to find actionable ways to get stuff done. No excuses.

We want to know you, your business and as they say, what keeps you up at night or away from your family on the weekend. We are quick studies and have learned to be savvy communicators supporting brands and industries ranging from eye health to senior care, real estate, semiconductors and law firms.

At Trifecta, we are true partners.  Our approach gets straight to the point. We talk about your needs, wants, pain points, and goals. Then we make a plan and get to work.